If you're considering Kajabi as your all-in-one platform, you're probably wondering: how much does Kajabi cost? As someone who designs Kajabi websites for course creators, coaches, authors, and speakers, I get this question constantly.

The short answer is that Kajabi starts at $71 per month when you pay annually, but there's more to the pricing story that can help you choose the right plan for your business. Here's everything you need to know about Kajabi pricing and what's included in each plan.

Kajabi's standard free trial is 14 days, but through my special link, you can get a longer 30-day trial at no cost to fully explore everything!

What Is Kajabi?

Kajabi is an all-in-one platform for knowledge-based entrepreneurs who want to create, market, and sell their expertise online. Instead of juggling multiple tools for your website, email marketing, course hosting, and payment processing, Kajabi puts everything under one roof.

Kajabi has different pricing plans, but generally speaking, the features include:

• Website builder with a drag-and-drop editor
• Online course creation and hosting
• Email marketing and automation
• Payment processing and checkout pages
• Community features for student engagement
• Podcast hosting and distribution
• Landing page builder
• Analytics and reporting
• Mobile app

Kajabi is ideal for course creators, coaches, consultants, authors, speakers, and anyone who earns money sharing their knowledge and expertise.

It's not a good option for physical product sales. If you're selling tangible goods, you'd want something like Shopify instead. But if you're teaching, coaching, or selling digital products, Kajabi gives you pretty much all the tools you need!

How Much Does Kajabi Cost?

Kajabi offers four pricing tiers ranging from $71 to $319 per month when billed annually.

Each plan includes progressively more websites, products, and contacts, along with additional features as you move up. All plans come with unlimited landing pages and marketing emails (except Kickstarter), plus Kajabi's core website and course creation tools.

Here's a closer look to help you compare Kajabi pricing plans as of August 5, 2025:

Kickstarter Plan

$71/month (billed annually, $89 if paid monthly)

The Kajabi Kickstarter plan is for beginners launching their first online business. You get one website where you can host one product plus one community. This plan supports up to 250 contacts and includes 7,500 marketing emails per month, along with unlimited landing pages to capture leads.

Features:

• 1 Website
• 1 Product + 1 Community
• 250 Contacts
• 7,500 Marketing Emails
• Unlimited Landing Pages

Basic Plan

$119/month (billed annually, $149 if paid monthly)

The Kajabi Basic plan expands your capacity with room for three products and 10,000 contacts. You still get one website, but now you have unlimited marketing emails instead of the 7,500 limit. This plan adds 3rd party integrations and a custom domain, giving you more professional branding options and the ability to connect with other tools.

Features:

• 1 Website
• 3 Products
• 10,000 Contacts
• Unlimited Marketing Emails
• Unlimited Landing Pages
• 3rd Party Integrations
• Custom Domain

Growth Plan

$159/month (billed annually, $199 if paid monthly) - Most Popular

With Kajabi's Growth plan, you can create up to 15 products for 25,000 contacts, making it perfect for established creators ready to scale. New features include 24/7 support, custom branding, multiple admin users, and webhooks for advanced integrations. This Kajabi plan is a good option for more experienced knowledge entrepreneurs.

Features:

• 1 Website
• 15 Products
• 25,000 Contacts
• Unlimited Marketing Emails
• Unlimited Landing Pages
• 3rd Party Integrations
• 24/7 Support
• Custom Domain
• Custom Branding
• Multiple Admin Users
• Webhooks

Pro Plan

$319/month (billed annually, $399 if paid monthly)

The Kajabi Pro plan is for entrepreneurs managing large-scale operations. You get three websites, can create 100 products, and manage up to 100,000 contacts. Everything from the Growth plan is included, plus you get a custom code editor for advanced website customization. 

This plan works well if you're running multiple brands or have a team managing different aspects of your business.

Features:

• 3 Websites
• 100 Products
• 100,000 Contacts
• Unlimited Marketing Emails
• Unlimited Landing Pages
• 3rd Party Integrations
• 24/7 Support
• Custom Domain
• Custom Branding
• Multiple Admin Users
• Webhooks
• Custom Code Editor

So, How Much Does Kajabi Cost Per Month?

To break it down, Kajabi's annual pricing starts at $71/month for the Kickstarter plan and goes up to $319/month for the Pro plan. The Basic plan costs $119/month, and the popular Growth plan is $159/month. If you pay monthly instead of annually, you'll pay 20% more across all plans.

Most of my Kajabi website design clients find that the Basic or Growth plans work well for what they need. You can also check out my Kajabi platform review for more helpful information.

Is Kajabi Worth the Price?

For most knowledge-based entrepreneurs, YES. Kajabi is typically worth the investment when:

• You're already paying for multiple tools (website hosting, email marketing, course platform, payment processor)
• You want to focus on creating content, not managing tech
• You're making consistent revenue from your courses or coaching
• You value having everything integrated in one place
• You're serious about growing your online business

At the same time, you may consider Kajabi alternatives if:

• You're just starting and haven't made your first sale yet
• You're comfortable using free or cheaper individual tools
• You only need one or two features (like just email marketing)
• Your budget is tight
• You're selling physical products instead of knowledge-based services

The reality is that most creators who switch to Kajabi end up saving money because they can cancel 3-5 other subscriptions. Plus, you save tons of time not having to make different platforms work together!

What Are the Pros and Cons of Using Kajabi?

Pros

Kajabi's biggest advantage is consolidation. You get your Kajabi site, course hosting, email marketing, payment processing, and analytics all in one place. You won't have to juggle multiple logins or pay for separate subscriptions that often cost more combined than Kajabi alone.

Plus, everything works together seamlessly, which means better data tracking and a smoother experience for your customers. This often means higher revenue!

Cons

The main downside is the cost. Kajabi's $71/month starting price can feel steep if you're just getting started or if you only need basic features. However, as discussed above, it's worth the investment for many.

Some specialized tools might also offer more advanced features in specific areas (like email marketing platforms with more sophisticated automation), so power users in certain areas might feel limited. But most knowledge entrepreneurs will have everything they need with Kajabi features.

Who Is Kajabi Best For?

Kajabi works best for coaches, course creators, consultants, authors, and speakers who want to monetize their expertise online. If you're teaching what you know, offering coaching programs, or selling digital products like courses or memberships, Kajabi gives you everything you need in one platform.

Can I Try Kajabi for Free?

Yes, Kajabi offers a free trial so you can test out all the features before committing to a paid plan.

Kajabi's standard free trial is 14 days, but through my special link, you can get a longer 30-day trial at no cost to fully explore everything!

 

FAQs

How Much Does Kajabi Typically Cost?

Kajabi typically costs between $71-$319 per month when you pay annually, with most creators choosing either the Basic plan at $119/month or the Growth plan at $159/month. The price depends on how many websites, products, and contacts you need. This can seem expensive compared to individual tools, but you're getting EVERYTHING, including website hosting, in one subscription.

What Is a Cheaper Alternative to Kajabi?

You could try platforms like Podia (starting $33/month) or Teachable (starting around $29/month), but honestly, going cheaper often means you'll end up paying more in the long run. There's a reason why these platforms cost less than Kajabi. They don't offer the same level of quality and service, and/or include fewer features.

Do I Own My Content on Kajabi?

Yes, everything you create and upload stays yours. Kajabi acts like a storage and hosting service for your courses, videos, and other materials, but you're always the owner. You can export or download all your content whenever you want, and if you decide to switch platforms later, nothing stops you from taking everything with you. Kajabi doesn't claim any rights to your intellectual property.

Does Kajabi Give You a Website?

Yes, every Kajabi plan includes a full website with unlimited pages, and this is a huge part of the value. When you consider that professional website hosting, a drag-and-drop builder, and integrated checkout pages could easily cost $50-100+ per month from other providers, having this included makes Kajabi's monthly price much more reasonable. See my Portfolio for websites built on Kajabi!

Is Kajabi Beginner-Friendly?

Kajabi is user-friendly, but there's a learning curve to it because it's a robust platform. If you're doing everything yourself, it will likely take you a few days to get used to the platform and build your first sales funnel. You can also include the Kajabi access add-on to get support from a personalized Kajabi customer success manager, but that's an additional cost at $99/month with your existing Kajabi plan.

Does Kajabi Take a Percentage of Sales?

No, Kajabi doesn't take any percentage of your sales. You keep 100% of what you earn, minus the standard payment transaction fees. This is different from marketplaces like Udemy that take a big chunk of your revenue. You can make hundreds of thousands of dollars using Kajabi, and your Kajabi pricing will still stay the same! It's one of the things I love the most about this platform.

So, Do People Make Money on Kajabi?

Heck yes! Creators on Kajabi have made over $2 billion in 2024 alone. But what's even more important is that online business owners report having a better work-life balance (42%) and more creative freedom (49%). In other words, you can make money on Kajabi AND create a better business/life!

However, success isn't automatic just because you subscribe to Kajabi. You need to build an audience and have a professional-looking website that converts visitors into clients.

If you want to skip the learning curve and launch with a website that's designed to sell, learn more about my Kajabi VIP Day! You'll get a gorgeous website in JUST. ONE. DAY.