It is very common to think that by keeping your niche as broad as possible, you'll be able to get more clients. In today's episode, I talk all about why it's actually more beneficial to be as specific as possible (I'm talking 5 levels!!) when choosing your niche. Tune into today's episode to learn more.

TALKING POINTS:

• What do I mean by "your niche"? [2:20]

• Why does your niche need to be specific?  [3:46]
  
  
• The more specific you are, the more likely you are to find the right clients [8:08]

• You will never run into a shortage of clients [13:30]

AHA! QUOTES:

• "Your niche is often a former version of you" [12:09]

HANDY TOOLS: 

• Free Nail Your Niche Guide with a digital and printable tool to help you find your specific niche and attract dreamy clients: https://www.shanarecker.com/niche
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