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S4. E42. Dean Graziosi & I talk about building Dream Hustles online

business coach dean graziosi entrepreneur growth mindset online business podcast tony robbins May 28, 2020

Today, I sit down with Dean Graziosi to discuss all things on starting your online business, investing in personal development and Dean's advice for those who are just starting out in the online space. Dean is a multiple New York Times best selling author, entrepreneur, and investor. He has started or has been involved in 13+ companies that have resulted in over 1 billion dollars in revenue.

For over 20 years Dean has been dedicated to delivering self-education to those seeking transformation and success outside the normal path of traditional education. Recently, he and Tony Robbins launched the Knowledge Business Blueprint, with the goal of making self-education viable for millions. It began with the largest online training in history with over 200k people live and has since become a movement.

He lives in Paradise Valley, AZ with his wife Lisa and his three children.



  • Dean's journey into entrepreneurship [3:49]

  • The failures and the obstacles are what has transformed Dean's business [11:09]

  • The importance of investing in coaching and personal growth [14:46]
  • How to choose what to focus on in your business [18:44]

  • Setting financial goals and not feeling guilty about it [26:16]

  • Don't work on your weaknesses, focus on your strengths [32:09]
  • 3 things Dean suggests to get started with your first online business [35:26]

  • Dean's advice for transitioning out of a full-time career [38:31]

  • The lesson that has had the biggest impact on Dean's business [40:41]


  • "I promise you your self-doubt, your villian is wrong. Your desires and instincts are right" [10:02]
  • "We have to take imperfect and uncomfortable action - that's what it's all about" [13:41]

  • "There's somebody who's starting off that needs what you know" [21:09]
  • "More money would solve problems and allow you to be a better version of you" [28:20]

  • "Instead of getting good at what you're bad at, get amazing at what you're already good at" [34:19]
  • "If you stay where you are, you will continue to get what you already have" [38:50]


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